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Continuing with my writing research yesterday, I discovered a site that talks about how to market you book, and yes, even get it on the NewYork Time’s Bestseller List. I have to say, the idea of writing for a living has seized my imagination. I’m having little daydreams of appearing on Oprah… or maybe that’s just my mind trying not to think about the cigarettes I’m not having…
However, the more rational, non-nicotine dependent portion of my brain is fully aware that the success of a book is more a matter of marketing than talent. Though talent certainly helps, I have read enough trash thta was highly rated to know better. That’s where John Kremer’s site comes in. Mr. Kremer is the guy who helped Deepak Chopra make The List, amongst others, so I think that I will spend some time browsing his site, and see if I can glean any marketing nuggets from him.
All of marketing ultimately comes down to one thing: creating relationships. If you don’t understand this basic principle, you will ultimately fail as a book marketer. Indeed, you will fail in life as well.
That’s from his site, and as a marketer myself, I know it to be true. Now it’s just a matter of actually writing a book…
Saturday, March 29th, 2008 at 12:06 amand is filed under Business, Every day. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
