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As we saw in the first post of the series, “What is Web 2.0?”, Web 2.0 is more about the people on the internet, than the technologies of this new medium. Yet we cannot have a discussion of Web 2.0 without addressing the various technologies involved, for it is these self same tools that are making Web 2.0 collaborations possible in the first place. And because smarter people than I have said it better, I will continue this post with a couple of videos that explain things.
The first is focused of the technologies of Web 2.0, but I did notice that, due to the very nature of these technologies, you cannot separate the people of the web from the tools that are bringing them together. The video (whether or not the producer intended it as such) highlights this fact in its presentation. The second video is, in my opinion, simply brilliant. It defines Web 2.0 from a human perspective, and is a must see, if you really want to understand the new internet, and where it is going.
These new technologies are bringing Internet Marketers closer to their customers in ways that were virtually impossible before now. In the next post in this series, we will begin to examine how and why the Internet Marketer should embrace Web 2.0 as a vital component of our daily business model.
Thursday, January 17th, 2008 at 6:47 pmand is filed under Web 2.0. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
